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The Sales Skills Book
Resources

Here you will find all the worksheets and resources for the different chapters of the book.

01

Ideal Customer

Define your buyer, find the ideal customer profile, and determine your buyer personas.

02

Buying Center

Create an overview of the key people involved in the buying process (= buying center).

03

Elements of Sales Success

Define your positive and negative elements of sales success and get to know yourself well.

04

Sales Quota Calculation

Define the sales targets you want to achieve and

outline the activities you intend to undertake.

05

Prospecting 1

Cold calling scripts

05

Prospecting 2

Cold email templates

06

Sales Meetings

Sales meeting cheat sheet

Sales meeting preparation checklist

07

Interview Guideline

Interview guide for hiring top sales talent incl. several checklists and evaluation criteria.

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